The Southern Region of Nevada includes the cities of Las Vegas, Henderson, North Las Vegas, Mesquite, Boulder City, and the unincorporated parts of Clark County. Over 2 million people live in the metropolitan area, making it, by far, the largest population center in Nevada. Though the Las Vegas metropolitan area is known primarily for tourism, our economy is diverse and employs many people in the healthcare, defense, IT and manufacturing sectors.
Las Vegas is one of the most famous tourist destinations in the world, but in recent years it has also become one of the top business destinations in the world. Four Fortune 500 companies are headquartered in Las Vegas, and many more global companies do business in Southern Nevada. Over six million people a year come to Las Vegas for conventions. Those six million people represent nearly all of the Fortune 500, and thousands of other global companies. Because of conventions, Las Vegas has become a global marketplace, where deals get made and ideas are born.
Though tourism is an important part of Southern Nevada’s economy, many other industries call the region home. Because of the presence of companies like Zappos and Switch, Southern Nevada’s tech sector is booming. Innovative companies like SolarCity and BrightSource are using the Southern Nevada region to revolutionize the clean energy market, and medical breakthroughs are happening at the Cleveland Clinic Lou Ruvo Center for Brain Health and Comprehensive Cancer Centers of Nevada.
Southern Nevada is also home to a thriving startup community. Well over 300 startups call the region home, and with the help of the Downtown Project, the Vegas Tech Fund, and the Rob Roy InNEVation Center, that number is poised to grow.